Content Writer role at Blaze, a pioneer in iGaming, focusing on developing engaging narratives for digital platforms to enhance player interaction and uphold brand consistency in a hybrid position in São Paulo.
Key Responsibilities
- Craft compelling copy for blogs, newsletters, and in-app notifications tailored to the gaming and sports audience.
- Develop educational content including how-to guides and explanations for games like Crash, Double, and Sportsbook to streamline player experiences.
- Apply SEO best practices to optimize content for prominent industry keywords and high search visibility.
- Partner with Design and Social Media teams to produce engaging taglines for banners and marketing initiatives.
- Customize international content for Brazilian audiences, incorporating local cultural nuances and slang for authentic resonance.
Qualifications
- College degree required, preferably in Journalism, Communications, Marketing, or similar field.
- At least 1 year of content writing experience, ideally in iGaming or comparable sector.
- Fluent in Portuguese; English proficiency desirable but optional.
- Stationed in São Paulo with hybrid schedule requiring 4 on-site days weekly.
- Proficient in SEO techniques and keyword analysis.
- Creative mindset with meticulous attention to detail; adept at independent work under pressing timelines.
- Active involvement on social media to track trends and maintain relevant voice.
Education
Associate Degree
Benefits And Growth
- Competitive salary
- Health insurance
- Meal voucher
- Transportation allowance
- Paid time off