Clean Power Alliance is hiring a creative professional to support integrated marketing efforts, managing campaigns across digital and traditional channels to enhance customer engagement, education, and brand outreach in Southern California’s clean energy sector.
Key Responsibilities
- Plan and execute specialty marketing campaigns for customer engagement, education, and program enrollment.
- Develop multicultural and in-language campaigns to reach diverse communities.
- Coordinate paid media across out-of-home, radio, social media, direct mail, email, and website landing pages.
- Create and produce marketing materials and educational resources for CPA programs.
- Identify audiences, select channels, and develop messaging strategies for integrated campaigns.
- Manage campaign budgets and recommend adjustments based on performance.
- Analyze campaign metrics, interpret data, and provide optimization recommendations through reports and dashboards.
- Support community engagement initiatives like radio remotes, workshops, and activations.
- Maintain relationships with community partners and stakeholders.
- Implement continuous improvement initiatives for communications, outreach, and media efforts.
Qualifications
- Bachelor’s degree in marketing, communications, journalism, or related field preferred.
- Minimum of three years of relevant work experience required.
- Experience developing or supporting multicultural, multilingual, or culturally responsive marketing and community engagement efforts preferred.
- Proficient with Microsoft Office Suite and data visualization tools.
- Experience with Google Analytics, social media, and media monitoring analytics.
- Strong ability to translate complex topics into engaging content.
- Proficiency with Tableau or Power BI preferred.
- Experience with MailChimp, SurveyMonkey, and Salesforce preferred.
- Demonstrate integrity, professionalism, confidentiality, and good judgment.
- High attention to detail, strong organizational skills, and ability to handle multiple priorities.
- Effective oral and written communication skills.
- Strong work ethic, initiative, and collaboration in a fast-paced environment.
Education
Bachelor’s Degree
Benefits And Growth
- Salary range of $90,743.24 to $136,114.86, based on experience.
- Health care benefits.
- 401(k)-like match program.
- Paid vacation and sick leave.
- Hybrid or remote work options with office attendance requirements.
- Transportation allowance for hybrid option.