We seek a proactive Marketing Manager to lead brand development and launch execution for ZIIP Skincare at The Beauty Tech Group.
Key Responsibilities
- Contribute to pre-launch brand and marketing strategy, defining positioning, messaging and go-to-market plans.
- Lead end-to-end campaign execution for product launches from concept to live activation.
- Develop brand messaging and campaign concepts based on consumer insights, clinical credentials and market trends.
- Collaborate with creative teams to produce product and brand assets for retail and online channels.
- Build and manage partnerships with retail and online distributors to drive visibility and distribution.
- Coordinate across partnerships, social, performance and product teams to maintain consistent brand voice.
- Monitor and analyse campaign performance, turning data into optimisation recommendations.
- Manage marketing budgets and prioritise spend for maximum impact.
- Track skincare, clinic-led beauty and competitor trends to keep brand positioning relevant.
Qualifications
- 5+ years brand marketing experience with proven success building brands from early stage.
- Experience in skincare, beauty or closely related consumer category; clinic-led skincare experience advantageous.
- Strong verbal and written communication skills.
- Track record translating consumer and clinical insights into compelling messaging and creative concepts.
- Excellent project management skills with ability to handle multiple workstreams and deadlines.
- Cross-functional collaborator experienced working across marketing disciplines.
- Self-starter comfortable operating in ambiguity and building from scratch.
- Familiarity with both retail and online channels is beneficial.
Education
Unspecified
Benefits And Growth
- 25 days holiday increasing with service plus holiday buy scheme.
- Auto-enrolment pension scheme.
- Work from home every Wednesday.
- Onsite café, gym and free parking.
- Staff discounts across company brands.
- Subsidised travel, cycle-to-work and EV/tech schemes.
- Supported studies, employee assistance programme and enhanced family leave.
- Social events, office brunches and career development opportunities.