Brand Manager (Parental Leave Cover / 12-month Contract) at ESR Group, Sydney, Australia

The Brand Manager position supports the implementation of ESR’s APAC brand strategy by ensuring consistent execution across regional markets, collaborating with cross-functional teams, and managing brand assets to enhance visibility and impact.

Key Responsibilities

• Execute ESR’s APAC brand strategy with consistency across markets and customer interactions
• Collaborate with local champions and teams to develop marketing tools and materials aligned with business goals
• Oversee brand assets, approvals, and governance for visual and verbal uniformity
• Facilitate rollout of brand initiatives, such as identity updates and collateral creation
• Analyze brand performance and provide actionable improvement insights
• Enhance business presentations and key materials as needed
• Foster relationships with external partners like design agencies and suppliers
• Introduce innovative tools and resources to boost brand effectiveness
• Review marketing content for accuracy and brand adherence before release
• Maintain a repository of case studies and testimonials highlighting ESR’s achievements
• Monitor and report on brand and marketing metrics for ongoing enhancement
• Manage the ESR Group Marketing Toolbox for up-to-date accessibility on SharePoint
• Contribute to marketing template refinements with creative guidance
• Handle Templafy as the primary brand enablement tool
• Uphold brand integrity in all representations
• Assist with various brand and marketing initiatives as needed
• Align with regional teams on campaigns and content to boost awareness while respecting local contexts
• Oversee creative production with agencies for timely, quality outputs

Qualifications

• Tertiary qualification in marketing, communications, or related field
• Over 5 years of marketing experience, including strategic brand and property marketing in group or regional settings
• Demonstrated success in executing brand strategies across diverse markets
• Proficiency in managing external agencies and creative collaborators
• Advanced skills in MS Office, Adobe suite (Photoshop, InDesign, Illustrator), and Canva
• Familiarity with Templafy and Hubspot is advantageous
• Robust project management capabilities
• Strong written and verbal communication
• Enthusiastic and collaborative team member
• Customer-oriented approach
• Organized and efficient work style
• Problem-solving proficiency
• Effective time management

Education

Bachelor’s Degree