Creative Lead at Wonderbly, London, United Kingdom

Wonderbly seeks a Creative Lead to direct creative production across marketing channels for its personalized books and gifts, emphasizing storytelling and emotional impact while driving efficiency and team development in a hands-on capacity.

Key Responsibilities

• Own creative output across paid social, CRM, onsite and organic channels, ensuring on-brand and commercially effective delivery
• Drive creative velocity by enhancing pace, volume and quality of output while improving workflows and reducing bottlenecks
• Lead hands-on creative and production, including concepting, directing, art directing shoots and overseeing end-to-end content with internal and external partners
• Partner with Growth team to boost paid creative effectiveness through testing, pipeline development and feedback integration
• Build a more effective creative engine by evaluating in-house vs freelancer capabilities, optimizing resourcing and shaping future team structure
• Lead and develop the team by providing direction, coaching members and fostering ownership and accountability

Qualifications

• Significant experience in hands-on creative roles in DTC, retail, consumer or fast-paced in-house settings
• Experience leading and mentoring small growing creative teams
• Proven ability to concept and execute across digital channels, particularly paid social, CRM and onsite
• Ideally, experience art directing shoots and overseeing content production
• Strong commercial instinct focused on effective outcomes
• Experience improving workflows, processes and production efficiency
• Strong understanding of channel-specific creative needs, especially in performance environments
• Proficiency in Adobe Creative Suite; motion/video skills a plus
• Interest in practical AI tools for creative workflows
• Highly proactive, low ego, excited by storytelling and illustration, comfortable with ambiguity, quick to spot and fix inefficiencies, solutions-oriented

Benefits And Growth

• Salary £65,000 – £75,000 depending on experience
• Private healthcare
• £500 annual learning allowance via Learnably
• Mental health support with Spill
• Subsidised Nuffield Health gym membership
• Free daily breakfast and well-stocked fridge
• Monthly Lunch & Learns with inspiring speakers
• Engaging social events
• Quarterly all-hands with food and drinks
• Five weeks remote working per year
• Dog-friendly office
• 5% pension contribution with no cap on employee input