Eurostar seeks a Creative Campaign Lead to direct the planning, creation, and implementation of integrated campaigns across multiple channels, ensuring alignment with business and brand strategies in a dynamic international environment with hybrid work in London and travel to Paris and Brussels.
Key Responsibilities
- Develop and execute creative strategies that support commercial, brand, and media aims.
- Collaborate with Media, GTM, Marketing, PR, and other teams to create integrated creative plans.
- Prepare detailed creative briefs for external agencies and internal studio teams.
- Oversee daily interactions with agencies to guarantee timely, budgeted, and on-brief campaign outputs.
- Direct the rollout of unified brand and performance initiatives on social, digital, and paid platforms.
- Manage multi-market initiatives like platform introductions, events, and collaborations.
- Maintain brand integrity and creative uniformity in all campaign materials.
- Establish frameworks for measuring and testing to enhance creative performance and deliver data-based insights.
Qualifications
- Hold a degree and possess over five years of experience in managing integrated campaigns spanning ATL, social, digital, video, influencer, and performance media.
- Be fluent in English and either French or Dutch.
- Demonstrate expertise in campaign performance metrics, creative impact, and media evaluation.
- Have experience operating in diverse regions and collaborating with cross-functional teams.
- Possess in-depth knowledge of advertising, social, and digital sectors, including content creation, formats, tools, and distribution processes.
- Exhibit proven skills in directing creative agencies and internal teams to produce superior work.
- Apply a strategic approach with practical knowledge in creative experimentation and refinement.
- Feature a keen creative sense and enthusiasm for innovation and brand distinction.
Education
Bachelor’s Degree
Benefits And Growth
- Access travel perks for professional and personal use, including 75% discount on underground network from day one.
- Enroll in a competitive defined benefit pension plan.
- Receive free Eurostar tickets.
- Obtain discounted Eurostar tickets for friends and family.
- Participate in continuous training and professional development opportunities.
- Enjoy various exclusive deals, discounts, and additional perks.