Head of Marketing - Private Luxury Events (FTC) at Private Luxury Events, London, United Kingdom

Lead marketing strategy and campaigns for Private Luxury Events on a fixed-term contract until June 2027. Oversee a two-person team, align marketing with commercial targets, and strengthen brand presence while supporting revenue growth across luxury travel and lifestyle sectors.

Key Responsibilities

• Translate commercial goals into measurable marketing plans with clear ROI
• Lead integrated brand campaigns across digital, email, social, content, PR and partner channels
• Develop and optimise paid media and performance marketing activity with the commercial team
• Champion brand consistency and creative excellence in storytelling and visual identity
• Create thought leadership and high-quality content to position the brand within luxury travel and lifestyle
• Build strategic partnerships and manage relationships with luxury brands, media and industry stakeholders
• Lead, mentor and develop the marketing team while managing departmental budgets and KPIs
• Monitor market trends and competitor activity to inform strategy and improve effectiveness

Qualifications

• Proven senior marketing leadership experience, ideally in luxury travel, hospitality, lifestyle or premium events
• Experience leading and developing marketing teams
• Strong brand marketing and creative campaign experience with both brand and performance marketing success
• Track record developing lead-generation strategies and improving marketing ROI
• Deep understanding of luxury consumers and premium customer experiences
• Experience building strategic partnerships and managing senior external stakeholders
• Commercial mindset with ability to link marketing activity directly to business outcomes
• Excellent project, budget and prioritisation skills plus outstanding written, verbal and presentation abilities
• Collaborative leadership style, strategic thinking, creativity and comfort working at pace
• AI-first marketing knowledge and willingness to adopt new technologies

Benefits And Growth

• Salary £55,000–£60,000 DOE
• 28 days holiday plus UK bank holidays, with extra days for length of service
• Hybrid working from central London office near Borough Market
• Monthly Bupa private health insurance contribution (post probation)
• Employee Assistance Program
• Enhanced maternity and paternity leave
• 4 pm Friday finish
• Regular employee social events