The Brand & Marketing Executive position at Queensmith focuses on enhancing the company’s online presence by managing SEO initiatives, developing digital content, and fostering organic growth through authoritative website experiences and engaging customer interactions.
Key Responsibilities
- Serve as the primary SEO expert, monitoring algorithm changes, technical standards, and search trends
- Collaborate with the external digital marketing agency to implement effective organic growth plans
- Develop, produce, and refine high-quality website content to establish Queensmith as an industry authority
- Oversee the expansion of the Guides & Journal content hub to draw in, educate, and convert visitors
- Act as the lead copywriter, emphasizing precision and superior quality in all outputs
- Ensure consistency in branding by adhering to guidelines across all marketing efforts
- Convert market research into actionable strategies by evaluating trends, user behaviors, and competitors to guide content and campaigns
- Enhance email subscription processes and support seasonal email initiatives
Qualifications
- At least 3 years in a comparable position
- Proficient copywriting abilities with a history of published works
- Familiarity with SEO and keyword tools including GA4, Search Console, Ahrefs, SemRush or equivalents
- Proficiency in AI tools like ChatGPT or Claude for productivity gains while prioritizing authentic human elements
- Knowledge of Apple operating systems and G Suite tools such as Google Docs, Sheets, and Slides
- Hands-on experience with content management systems like Craft or Shopify
- Exposure to CRM platforms such as HubSpot or Salesforce
- Skills in project briefing and external coordination
- Basic proficiency in design tools like Adobe Photoshop, Illustrator, or Canva (preferred)
Education
Vocational
Benefits And Growth
- Competitive salary ranging from £35,000 to £40,000 based on experience
- Up to 8% yearly performance bonus
- Hybrid work model with 3 office days per week
- Flexible hours centered around 9:30 AM to 5:00 PM
- Comprehensive health insurance and wellness programs
- Ample paid vacation time
- Employer-provided sick pay
- Compensated time for medical visits
- Rewards for long-term employment
- Professional development through training and relevant courses
- Social events and team gatherings
- Employee appreciation initiatives
- Cycle-to-work scheme, season ticket loans, and additional financial perks