Marketing Analyst at ComeOn Group, London, United Kingdom

Marketing Analyst supporting acquisition and campaign optimisation through data analysis and performance measurement across multiple marketing channels within an iGaming environment.

Key Responsibilities

• Conduct regular analysis of marketing data to generate insights that improve campaign performance.
• Measure ROI of online and offline campaigns and recommend improvements for budget allocation.
• Report on marketing KPIs including leads, conversion rates, website traffic and social media engagement.
• Perform competitive and benchmarking research.
• Review customer behaviour trends to understand activity patterns.
• Analyse multiple data sources and stakeholder inputs to identify actionable insights.

Qualifications

• Degree in a numerate/marketing subject or extensive relevant experience.
• Minimum 2 years in marketing efficiency or analytics roles.
• Proficiency in Tableau/Power BI and advanced SQL.
• Advanced Excel skills.
• Previous iGaming experience.
• Strong understanding of business financials, ROI and profitability.
• Excellent presentation and communication skills with ability to translate complex data into clear recommendations.
• Customer-focused, organised, results-driven and able to work flexibly in a fast-paced environment.

Benefits And Growth

• Competitive remuneration package with company bonus scheme.
• Quarterly team events and weekly company events.
• One-time home workstation bonus.
• Hybrid working model with up to 40 fully remote days per year.
• €250 one-time hybrid allowance.
• Gym/wellbeing allowance.
• 33 days annual leave including bank holidays.
• Bike2Work scheme.
• Medical cash plan.