Results-driven CPA Network Manager role focused on leading and optimizing performance-based campaigns to generate quality leads and maximize ROI within the gig economy space.
Key Responsibilities
- Manage and optimize CPA marketing campaigns to meet lead generation and conversion targets.
- Build and sustain relationships with CPA networks and affiliate partners.
- Analyze campaign performance data to improve ROI and lower costs.
- Negotiate terms, monitor payments, and ensure policy compliance.
- Partner with marketing and data teams to align campaigns with business goals.
- Track industry trends and apply new CPA marketing techniques.
- Create performance reports and deliver insights to stakeholders.
Qualifications
- Proven experience managing CPA marketing campaigns, ideally in gig economy or staffing sectors.
- Strong analytical abilities for interpreting data and making informed decisions.
- Skilled in negotiation, communication, and relationship management.
- Knowledge of major CPA networks and affiliate platforms.
- Detail-oriented with strong organizational and project management skills.
- Comfortable working independently and collaboratively in a remote setting.
- Proactive approach to optimizing marketing performance.
Education
Vocational