Join a leading internet connectivity provider to lead the development of channel sales programs in EMEA, focusing on crafting and implementing partner marketing strategies to foster collaboration, demand generation, and revenue expansion with key stakeholders.
Key Responsibilities
- Develop and execute partner marketing plans aligned with regional and global business objectives
- Build joint go-to-market programs with strategic partners to drive pipeline and revenue growth
- Create and publish LinkedIn and social content, including video editing
- Generate social content at partner events
- Manage co-marketing campaigns, including digital programs, events, webinars, and content syndication
- Create partner-specific collateral and enablement tools to support sales and marketing efforts
- Optimize partner engagement by collaborating with Channel Sales and Demand Generation teams
- Track and report on partner marketing performance, including ROI and pipeline contribution
- Support partner onboarding and training with marketing resources and best practices
- Conduct market and competitive analysis to identify partner growth opportunities
Qualifications
- 5-7 years’ experience in partner or channel marketing within a B2B technology environment
- Experience establishing a Partner Marketing function a strong plus
- Strong understanding of partner ecosystems, co-marketing programs, and MDF (Market Development Funds) management
- Proven ability to develop joint go-to-market strategies and execute integrated campaigns with partners
- Experience utilising AI for social content
- Experience with marketing automation tools (HubSpot, 6Sense) and CRM systems (Salesforce)
- Ability to manage multiple projects and meet deadlines in a fast-paced environment
- Excellent communication, collaboration, and relationship-building skills
- Business degree or equivalent in Marketing
- Ability to create partner-focused content and deliver presentations to internal and external audiences
- Self-motivated, detail-oriented, and strong problem-solving ability
- Fluent in English; additional languages are a plus
- Willingness to travel for partner events and meetings
Benefits And Growth
- Pension Plan
- Hybrid working
- Bonus Plan
- 25 days Holiday
- Private Medical