Partners Marketing Specialist at Eightcap, Melbourne, Australia

The Partners Marketing Specialist position at Eightcap involves implementing and refining marketing programs to boost partner recruitment, interaction, and loyalty, supporting the expansion of the company’s affiliate and brand partnerships in a regulated fintech setting.

Key Responsibilities

• Assist in developing and implementing targeted marketing plans for affiliates, introducing brokers, strategic allies, and related brands to enhance recruitment and loyalty.
• Organize, oversee, and synchronize campaigns across digital, content, email, and social platforms to increase partner and client involvement.
• Work with Partnerships and Marketing departments to synchronize promotional efforts with objectives in CFDs and Challenges.
• Create and update promotional resources, sales tools, and assets to foster partner and brand development.
• Track, evaluate, and improve campaign results using analytical data.
• Verify content adherence to standards by partnering with Compliance, Product, and Sales groups for regulatory and brand alignment.
• Arrange and facilitate partner-oriented events, webinars, and conferences to strengthen brand visibility and draw in new collaborators.
• Oversee and conduct joint marketing projects with major partners.
• Interact with interdisciplinary groups such as Product, Finance, Operations, and Risk to integrate promotions with product introductions, service expansions, and key priorities.
• Keep abreast of sector developments, rival tactics, and new prospects in trading and finance to promote creative solutions.

Qualifications

• Demonstrated success in running and refining campaigns to increase partner recruitment and loyalty.
• Advanced expertise in SEO, lead generation, and marketing technologies to boost conversions.
• Competence in handling intricate processes, securing approvals, and meeting campaign deadlines.
• Background in B2B and B2C promotions customized for affiliates, introducing brokers, and financial collaborators.
• Analytical mindset for monitoring, assessing, and reporting on key performance indicators.
• Firm grasp of international financial sectors, regulatory standards, and adaptation to local markets.
• Involvement in aiding product introductions and promoting sustained user engagement.
• Proficiency in coordinating marketing objectives with Compliance, Product, Finance, and Sales teams.
• Strong capacity for task prioritization and expanding promotional activities effectively.
• Prior roles in Fintech, Financial Services, or Trading sectors are preferred.
• Personal involvement or knowledge in FX, trading, or financial markets.
• At least three years in a focused marketing position is beneficial.
• A bachelor’s degree in Marketing, Business, or a similar discipline is ideal.

Benefits And Growth

• Continuous professional development opportunities.
• Health and well-being benefits including monthly corporate massages.
• Parental leave provisions.
• Option for employee-purchased leave.
• Annual flu vaccinations.
• Diverse and inclusive multicultural workplace.
• Vibrant and cooperative team atmosphere.
• Convenient central business district location with excellent public transport links.
• Frequent team-building social events.