Head of Affiliates at Somerce, Manchester, United Kingdom

Somerce seeks a Head of Affiliates to own the full affiliate function for TikTok Shop clients, including strategy, creator management and GMV delivery across beauty, fashion, lifestyle and FMCG brands.

Key Responsibilities

• Define and execute the affiliate strategy, frameworks and standards across the client portfolio
• Recruit, negotiate and manage a tiered roster of TikTok creators from nano to mega
• Plan and run affiliate campaigns aligned to trading calendars, product launches and live commerce
• Monitor daily performance metrics and refine creator selection, briefs and incentives to hit GMV targets
• Build and lead a team of Affiliate Managers and Executives while maintaining high-quality output

Qualifications

• Proven ownership of an affiliate or creator programme at scale
• Deep knowledge of TikTok Shop affiliate mechanics, commissions and deal structuring
• Strong UK TikTok creator network or proven ability to build one rapidly
• Commercial focus on GMV and ROI with data-driven decision making
• Experience managing and developing a team

Education

Unspecified

Benefits And Growth

• Competitive salary benchmarked to experience plus performance-related bonus
• 28 days holiday plus bank holidays, hybrid working and flexible hours
• Company pension and monthly wellness allowance
• Direct exposure to high-growth brands in the UK, US and EU
• Opportunity to build and lead the affiliate function with real influence on channel scaling