Affiliate Operations Executive role at Spotlight Sports Group, a global media and tech firm focused on sports betting, horse racing, and fantasy sports, emphasizing delivery of affiliate operations for the UK brand Racing Post through effective communication and industry expertise.
Key Responsibilities
- Manage daily execution of affiliate business to drive user acquisition for sportsbook partners during key sporting and racing events like Cheltenham and Aintree
- Collaborate with Conversion Optimisation Manager and Data Intelligence Unit on daily conversion rate optimisation efforts
- Liaise with and manage sportsbook partner accounts to integrate offers and links into websites and apps
- Coordinate with content team to enhance user conversion through optimised content
- Work regularly with design team to update content across channels, formats, and products to prevent repetition and ad fatigue
- Handle weekly reporting and analysis of campaign performance for stakeholders, including review and interpretation of results
- Conduct regular quality assurance on revenue-generating customer journeys across all group products
- Collaborate with stakeholders in paid and content marketing, product, and compliance for seamless marketing activations
- Ensure campaigns and communications maintain high creative standards and accuracy
Qualifications
- Strong numeracy skills and proficiency with data using Google Sheets
- Understanding or interest in sports and/or horse racing advantageous
- Strong interpersonal and communication skills
- Organised and focused, capable of meeting deadlines while executing fast-paced campaigns to high standards with meticulous attention to detail
- Understanding of gambling regulation and responsible gambling compliance, with support provided for learning